Help with writing coupons: a key innovation for Reworld Media's affiliate performances

Sector

Multi-brand media group

Challenge

Modernize and optimize coupon management, which is subject to rapid obsolescence constraints and requires greater responsiveness.

Solution

Reworld Media has adopted Affilizz's tool dedicated to the writing of good deals to meet the challenges of responsiveness and efficiency. The tool uses artificial intelligence to produce an affiliate content proposal including a product description, its pros and cons, as well as pricing information. The team then concentrates on proofreading and strategically adjusting the content (headline, adaptation of tone, illustrative photo, etc.), while ensuring consistent quality. The final format is particularly appreciated for its clarity and attractiveness, offering an optimized user experience for readers.

Results

Thanks to the tool's integration, Reworld Media has considerably improved its ability to publish good deals on a large scale, particularly during key periods such as Black Friday. The production of this content is now simplified, enabling the team to reduce publication times while maintaining high editorial standards. Adopting the tool has also boosted the efficiency of internal processes, and paved the way for experimentation with new sites and formats.

About us

Reworld Media is a key player in the field of digital media, bringing together recognized brands such as Marmiton, Doctissimo, Maison et Travaux, and many others.

Preferred features

Generating good deals: Thanks to Affilizz's AI, which suggests a text, articles can be published more quickly, with cards directly integrating product prices, advantages and disadvantages.
Deals and Trends" tool: A feature that makes it easy to monitor and detect the best offers to publish.
Performance reports: The team appreciates the period comparison feature for analyzing results.
Card format: displays the best prices for a product, along with its advantages and disadvantages.

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Tips and best practices

Maintain careful proofreading to guarantee editorial quality.
Use insights into products that appeal to readers to refine publication strategies.
To test the integration of special offers on various sites to maximize opportunities.

They talk about it better than we do...

" Thanks to Affilizz, we've automated our affiliate management and boosted our revenues while enriching the experience for our community. Live shopping on YouTube and interactive tips on Discord have never been so effective. "

Mathis & Gauthier

Founders, FrenchHardware

" A good hot article produced by an agency costs €50 to €60. With Affilizz, it only takes 3 minutes! I copy the product URL, check the information, generate the text, copy and paste it into my CMS... And that's it. The gain is enormous. "

Jean-François Ferro

CtoC Manager, Le Point Services

"The granularity of the data provided by Affilizz is essential. This allows us to know exactly what content is generating revenue, make informed choices, and uncover high-performing niches. "

Rémi Porta

CtoC Manager, Clubic

"Affilizz brings us its proven expertise in affiliation so that we can offer a more effective advertising offering and optimize the monetization of our site, while continuing to respect user privacy. "

Olivier Abecassis

Managing Director, Qwant

"Affilizz is deeply integrated into our site, and without it, setting up the Transition Vélo affiliation would have been a huge job. We might even have given up on creating our media. "

Rémi Jacquet

Co-founder of Transition Vélo

"What we really like about Affilizz is that we're dealing with people who are willing to help us, to support us in offering better quality support for our readers, and to improve our affiliation strategy."

Olivier Barbin

Founder, Je suis Papa

"The Analytics provided by Affilizz are essential. They enable us to reconcile our traffic data with the revenue generated, providing a clear reading of the ROI of each piece of content. This helps us to steer and direct our production optimally. "

Jérôme Duca

CtoC Manager, Reworld Media

"The automatic updating of prices and maps thanks to scripts, which ensures the accuracy of the information displayed and reduces the time spent manually updating content. "

Louis Eustache

Content and Partnership Project Manager, Le Point

"Affilizz's support and strategic advice have been essential. The interactive widgets and automatic offer updates have transformed our approach to affiliation, enabling us to enrich our content and better serve our audience. "