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French Hardware: revolutionizing affiliation for live shopping on YouTube and Discord

Sector
Creators of tech content on YouTube, specialized in live shopping, and leaders of a very active community on Discord.
Challenge
Efficiently monetize live shopping and community engagement on Discord while guaranteeing a smooth, natural user experience.
Solution
French Hardware has adopted Affilizz to transform its affiliate business. On YouTube, the tool generates formatted affiliate links optimized for live video descriptions. On Discord, Affilizz's bot has completely transformed the "Good Deals" channel; links are automatically affiliated, enriched with prices, evolution graphs, and even a voting system, for a highly interactive rendering. This automation has not only increased affiliate revenues, but also reinforced the added value for their community.
Results
On YouTube, French Hardware achieves a click-through rate of over 50% on live shows, with videos remaining profitable for several months after broadcast. Discord accounts for between 15% and 50% of affiliation revenues, depending on the period, thanks to an interactive and automated "Good Deals" channel. At the same time, link management is now fully automated, allowing the team to concentrate on content creation.

About us

French Hardware is a well-known YouTube channel in the tech industry, combining live shopping, informative videos, and management of an active community on Discord. Their innovative approach enables them to engage their audience while diversifying their revenues.

Preferred features

  • Automated affiliate links: Significant time savings on YouTube and Discord.
  • Enriched price tables on Discord: Featuring evolution graphs and a voting system for enhanced community interaction.
  • Easy integration: ready-to-use tools, perfectly adapted to live shopping and community dynamics.

Tips and best practices

  • Automate as much as possible: Free up time for content creation with tools like Affilizz.
  • Create interactive formats: Use detailed descriptions on YouTube and engaging price charts on Discord to encourage clicks.
  • Animate your community: Maintain regular activity with good tips and relevant interactions.
  • Prepare for highlights: Maximize your impact during Black Friday, Prime Days or French Days by planning ahead.

They talk about it better than we do...

" Thanks to Affilizz, we've automated our affiliate management and boosted our revenues while enriching the experience for our community. Live shopping on YouTube and interactive tips on Discord have never been so effective. "
Mathis & Gauthier
Founders, FrenchHardware
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