French Hardware: revolutionizing affiliation for live shopping on YouTube and Discord

Sector

Creators of tech content on YouTube, specialized in live shopping, and leaders of a very active community on Discord.

Challenge

Efficiently monetize live shopping and community engagement on Discord while guaranteeing a smooth, natural user experience.

Solution

French Hardware has adopted Affilizz to transform its affiliate business. On YouTube, the tool generates formatted affiliate links optimized for live video descriptions. On Discord, Affilizz's bot has completely transformed the "Good Deals" channel; links are automatically affiliated, enriched with prices, evolution graphs, and even a voting system, for a highly interactive rendering. This automation has not only increased affiliate revenues, but also reinforced the added value for their community.

Results

On YouTube, French Hardware achieves a click-through rate of over 50% on live shows, with videos remaining profitable for several months after broadcast. Discord accounts for between 15% and 50% of affiliation revenues, depending on the period, thanks to an interactive and automated "Good Deals" channel. At the same time, link management is now fully automated, allowing the team to concentrate on content creation.

About us

French Hardware is a well-known YouTube channel in the tech industry, combining live shopping, informative videos, and management of an active community on Discord. Their innovative approach enables them to engage their audience while diversifying their revenues.

Preferred features

Automated affiliate links: Significant time savings on YouTube and Discord.
Enriched price tables on Discord: Featuring evolution graphs and a voting system for enhanced community interaction.
Easy integration: ready-to-use tools, perfectly adapted to live shopping and community dynamics.

Tips and best practices

Automate as much as possible: Free up time for content creation with tools like Affilizz.
Create interactive formats: Use detailed descriptions on YouTube and engaging price charts on Discord to encourage clicks.
Animate your community: Maintain regular activity with good tips and relevant interactions.
Prepare for highlights: Maximize your impact during Black Friday, Prime Days or French Days by planning ahead.

They talk about it better than we do...

" Thanks to Affilizz, we've automated our affiliate management and boosted our revenues while enriching the experience for our community. Live shopping on YouTube and interactive tips on Discord have never been so effective. "

Mathis & Gauthier

Founders, FrenchHardware

" A good hot article produced by an agency costs €50 to €60. With Affilizz, it only takes 3 minutes! I copy the product URL, check the information, generate the text, copy and paste it into my CMS... And that's it. The gain is enormous. "

Jean-François Ferro

CtoC Manager, Le Point Services

"The granularity of the data provided by Affilizz is essential. This allows us to know exactly what content is generating revenue, make informed choices, and uncover high-performing niches. "

Rémi Porta

CtoC Manager, Clubic

"Affilizz brings us its proven expertise in affiliation so that we can offer a more effective advertising offering and optimize the monetization of our site, while continuing to respect user privacy. "

Olivier Abecassis

Managing Director, Qwant

"Affilizz is deeply integrated into our site, and without it, setting up the Transition Vélo affiliation would have been a huge job. We might even have given up on creating our media. "

Rémi Jacquet

Co-founder of Transition Vélo

"What we really like about Affilizz is that we're dealing with people who are willing to help us, to support us in offering better quality support for our readers, and to improve our affiliation strategy."

Olivier Barbin

Founder, Je suis Papa

"The Analytics provided by Affilizz are essential. They enable us to reconcile our traffic data with the revenue generated, providing a clear reading of the ROI of each piece of content. This helps us to steer and direct our production optimally. "

Jérôme Duca

CtoC Manager, Reworld Media

"The automatic updating of prices and maps thanks to scripts, which ensures the accuracy of the information displayed and reduces the time spent manually updating content. "

Louis Eustache

Content and Partnership Project Manager, Le Point

"Affilizz's support and strategic advice have been essential. The interactive widgets and automatic offer updates have transformed our approach to affiliation, enabling us to enrich our content and better serve our audience. "